From Curious Customers to Your Biggest Fans
We believe business planning is an art that blends marketing and business strategies flawlessly. Imagine your brand capturing hearts, your website leaving visitors in awe, and your messaging captivating the world. But once you capture those hearts, then what? That's where the art of a well-planned out Customer Journey comes into play. It's the steps your brand takes after the marketing has done its job that will convert a customer into a brand ambassador.
When we first meet with you in a Discovery Session, we LOVE delving into strategic questions that help us understand your business's customer journey and its level of development. Some might see this as typical business planning, but for us, marketing strategy and business strategy go hand in hand. They're inseparable!
Our work thrives on a strong business strategy, supported by well-thought-out processes and air-tight SOPs, all contributing to an extraordinary product or service. Picture this: we create a remarkable brand for you, a jaw-dropping website, and craft captivating messaging fueled by our powerful strategy. Your marketing becomes irresistibly alluring, drawing customers to your doorstep for your amazing services, offers, or products.
But here's the thing, when we pass the metaphorical "torch" from our marketing funnel to your product or service offering, the experience must be just as outstanding, if not even better than the awareness phase of their journey. If it falls short, all our efforts would be in vain, and your hard-earned dollars invested in our work wouldn't yield the ROI you're hoping for. We want those customers to become passionate ambassadors for your brand!
That's why, during that initial touchpoint with our team, whether you meet with me (Ashleigh, founder of Freshly) or one of our amazing team members, we ask a lot of questions so we can get a comprehensive view of your business. Think of it as a "diagnostic" test to determine if our services are the perfect fit or if there's some groundwork to be laid before we start singing your praises and bring customers running in.
If you're intrigued and want to know more, book a Discovery Call with us and we can dive in!
Cheers,
Ashleigh @ Freshly Pressed