Grow Enrollment & Elevate Your Private School’s Brand

Your school is more than just an institution—it’s a community. We help private schools stand out, attract their ideal students, and boost their impact.

PRIVATE & INDEPENDENT SCHOOL MARKETING

higher enrollment

We use storytelling and stunning design to attract the right families. By creating a compelling narrative that powers all your marketing, we help increase applications and drive long-term enrollment growth.

a unique story

Stand out in a crowded market with messaging that resonates. We craft a compelling brand story that builds trust, strengthens your reputation, and connects with audiences.

scalable systems

Move beyond outdated tactics with a data-driven marketing approach. We optimize your strategy to create a repeatable system for ongoing success.

Facing Tough Competition in a Crowded School Market?

In today’s fiercly competitive landscape, private schools struggle to stand out. With increasing options for families, many schools face declining enrollment, a lacklustre brand story, clouded brand visibility, and ineffective marketing. Schools often rely on outdated strategies that fail to connect with modern parents and students.

We Partner with Private Schools to Drive Sustainable Growth 

We offer strategic marketing, branding, and enrollment growth solutions tailored specifically for private schools.

  • Brand Positioning & Messaging – Craft a compelling story that attracts the right families.

  • Digital Marketing & SEO – Increase online visibility and drive admissions inquiries.

  • Website & Content Strategy – Build an engaging, conversion-focused digital presence.

  • Paid Advertising – Target the right families with data-driven ad campaigns.

  • Collateral - From prospectus to brochures to student handbooks to full school magazines, our team crafts pieces that grab and hold attention.

  • Growth Partner Program - an exclusive program for accelerated results.

A closer look at the projects that have helped our clients stand out.

Bringing School Stories to Life

Strathcona Tweedsmuir School
Flourish 2031 Strategic Plan

Strathcona Tweedsmuir School
50th Anniversary Website - Live Site

Rundle College/Academy
Building Futures Capital Campaign

Strathcona Tweedsmuir School
Optimum Magazine 2021-2024

Would you like to see more?
Book a free strategy session and we would be happy to share our full portfolio with you!

A Proven Process for Growing Your School

  • Start by scheduling a free, no-obligation call with our team. During this call, we’ll take the time to thoroughly understand your brand’s challenges, objectives, and growth potential. Whether you’re struggling with visibility, engagement, or brand clarity, we’ll dig deep into what’s holding you back and explore the opportunities available to drive your brand forward.

  • Based on our conversation, we’ll build a strategy tailored to your organization’s needs. This isn’t a one-size-fits-all approach. We’ll dive into the specifics of your brand to create a strategy that leverages your strengths and maximizes opportunities. We recommend precisely what your school needs to achieve measurable results—focused, strategic solutions with no unnecessary fluff.

  • With a plan in place, we’ll implement your strategy and scale your marketing efforts. Whether it’s optimizing your website, launching targeted ad campaigns, or refining your messaging, we’ll ensure your marketing tactics drive real, measurable results. As your brand begins to grow, we’ll continuously monitor and adjust to ensure long-term success, keeping you on track to reach and exceed your goals.

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frequently asked questions

  • One word. Strategy. First. Well that’s two, but the essence is, we always start with a solid foundation in strategy. Our unique framework analyzes your audience’s psychographics to uncover what truly grabs and holds their attention and drives them to convert. If you’d like to learn more about this process, reach out to us today!

  • While timelines vary depending on the scope of the project, many of our clients start to see measurable results within a few months of implementing our strategies. We work closely with you to set realistic expectations and goals.

  • Our goal is to help you increase inquiries, boost enrollment, and strengthen your school’s reputation. While results vary depending on the strategy, our goal is to increase website traffic, engagement, and application numbers within the first year.

  • Yes! We can collaborate with your in-house team to complement your existing efforts. Our goal is to provide expertise and additional support where it’s needed most, without disrupting what’s already working.

  • We use a combination of storytelling, digital marketing, and targeted messaging to make your school stand out to the right families. From social media to email marketing, we engage parents where they spend their time online and ensure your school’s message resonates with their values.

  • We are constantly researching new marketing strategies, tools, and technologies specific to the education sector. This ensures we bring fresh, innovative ideas to your school’s marketing plan, helping you stay ahead of trends and better connect with prospective families.

  • Yes, we have worked with schools in highly competitive markets, and we know how to help you differentiate your school from others. Our strategies focus on your school’s unique strengths to attract the right families.

  • We create a custom and tailored growth for each of our clients, a north star if you will, our entire team will use this as our main goal and focus. So while each arrangement will be unique, these are some of the common factors for each:

    We will meet with your team each week for coaching and guidance, to ensure alignment of our goals and strategic planning and to review creative work.

    We offer communication via phone, slack, email, video call, or in person if you are near our offices. And yes, we’d love to come visit you in the field. We will also be available via text message or cell for after-hours emergencies.

  • We require your team’s buy-in, your focus, energy, trust and a firm commitment of resources to truly bring you solid and sustainable results. We can have some quick wins within 3-6 months time, but we know that true transformation lies in wait for the patient and consistent.

ready to grow your school’s enrollment?